Tesla has announced that it will increase Model Y prices by $1,000 on April 1st, as a new end-of-quarter incentive.
Tesla has been knowing to use “end-of-quarter incentives” to try to deliver as many vehicles as possible off of its inventory before the quarter ends.
The automaker is incentivized to do so due to its direct-to-consumer approach, which differs from the franchise dealer model employed by most other automakers. With this model, Tesla owns all its vehicles from the moment it produces them to the moment customers take delivery.
It means that its financials look bad with every extra vehicle in inventory even if some or most are already sold to customers.
In the pat, Tesla has employed various incentives and direct discounts at the end of quarters, but this quarter, the automaker also used temporary discounts on Model Y.
Now, it sort of does…