We live in a world where fast fashion brands are trying every trick in the book to get us to buy more, more, more.
As fashion psychologist Shakaila Forbes-Bell unpacks in a Conscious Style podcast episode on the psychology behind fashion consumption, these tricks include everything from the tempo of in-store music, the layout and colors inside a store, sales and markdowns, loyalty cards, frequent mailers with constantly changing deals, targeted advertisements, and persuasive social media campaigns pushing the latest trends. We are up against a lot when it comes to resisting the temptation to over consume.
But have you ever stopped to ask yourself: How would my relationship with fashion and consumption shift if I stopped shopping?
With the rise in popularity of “No New Clothes” challenges, more people are beginning to seek answers to this question.
What is a “No New Clothes”…
Read the full article originally published at www.consciouslifeandstyle.com.