{"id":248117,"date":"2024-04-01T11:00:00","date_gmt":"2024-04-01T11:00:00","guid":{"rendered":"https:\/\/news.republicofgreen.com\/wendys-announces-its-first-fully-vegan-location-but-theres-a-catch\/"},"modified":"2024-04-01T15:08:38","modified_gmt":"2024-04-01T15:08:38","slug":"wendys-announces-its-first-fully-vegan-location-but-theres-a-catch","status":"publish","type":"post","link":"https:\/\/news.republicofgreen.com\/wendys-announces-its-first-fully-vegan-location-but-theres-a-catch\/","title":{"rendered":"Wendy\u2019s Announces Its First Fully Vegan Location\u2014But There\u2019s a Catch"},"content":{"rendered":"
From its square burger patties to its freckled-face mascot, Wendy\u2019s has always set itself apart from the fast-food competition. Most recently, the chain\u2019s CEO, Kirk Tanner, hinted at another innovation: a surge pricing model. This idea probably sounded like a hit during executive meetings, but was a total miss when consumers began to speculate that they\u2019d have to pay more for burgers during peak hours.\u00a0<\/p>\n
Today, the chain is leaning further into its out-of-the-box approach with its latest announcement: Wendy\u2019s sole location in Chubbuck, ID has officially become the fast-food chain\u2019s first fully vegan shop. \u201cWendy\u2019s could never quite get it right when it came to meatless offerings, so we embraced what we already know is popular with our customers,\u201d Martin Stokes, Wendy\u2019s Global Growth Managing Officer, tells VegNews. \u201cWe\u2019re not just playing the field\u2014when it…<\/p>\n<\/div>\n