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    Social Media Could Boost Wildlife Conservation Efforts for Small Mammal Species, Experts Say

    A caracal looks out from behind bushes near Miller’s Point in the southern section of the Cape Peninsula, South Africa. John Hishin

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    Founded in 2005 as an Ohio-based environmental newspaper, EcoWatch is a digital platform dedicated to publishing quality, science-based content on environmental issues, causes, and solutions.

    Photos of wildlife on social media have the power to boost conservation by depicting predators not only as beautiful, but as similar to domestic pets.

    A new study has found that, through their millions of followers, Instagram and Facebook can steer public engagement and awareness toward support for predators like wildcats, who are sometimes shot and poisoned by farmers.

    The research was based on the caracal wildcat — a native of Africa with prominent, tufted ears — whose similarity to house cats has brought thousands of followers…

    Read the full article originally published at www.ecowatch.com.

    EcoWatch
    EcoWatchhttps://www.ecowatch.com
    EcoWatch is a community of experts publishing quality, science-based content on environmental issues, causes, and solutions for a healthier planet and life.
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