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The Chevy Equinox EV presentation that I recently attended in Michigan emphasized the value of GM’s new crossover. In this piece, I compare the Chevy Equinox EV to its leading competitors.
Chevy’s Presentation
GM executives made the point that the reason they were coming out with the Equinox EV, Blazer EV, and Silverado EV is that those are the 3 segments most likely to consider an EV and also Chevy’s largest segments. They are making products that fit with their traditional value image and branding. I agree the Equinox EV and Blazer EV fit in their value brand. I’m not sure the Silverado EV offers that same attainable value since the available model costs almost $100,000.
The car has the performance, range, safety systems, technology, and modern design to compete with the other…
Read the full article originally published at cleantechnica.com.