Award-winning clean hair care brand Innersense Organic Beauty raised over $210,000 for five nonprofits during November and December of 2022. Innersense Organic Beauty first started its annual Season of Giving campaign in 2019, benefiting organizations dedicated to a range of passions, from hunger to safe cosmetics advocacy, equality, and cancer support. In 2022, this seasonal effort raised $210,000 during the holidays, breaking the former record from previous years.
The five-week Season of Giving campaign, kicked off the week of Thanksgiving, starting November 21, 2022, introduced a new nonprofit each Monday and encouraged Innersense Organic Beauty clean hair care consumers to shop with their hearts. The brand, in turn, donated 20% of all web sales each week to the designated nonprofit. Innersense Organic Beauty’s in-house team chose…